by Mackenzie Kirby, Lenovo eCommerce Program Manager

What starts as an ordinary shopping trip doesn’t usually end at the FIFA World Cup™ Final. But for two My Lenovo Rewards members, that’s exactly what happened.

That’s the idea behind My Lenovo Rewards, Lenovo’s loyalty program available in the U.S. and Canada, which gives members access to experiences that go beyond everyday purchases. For two recent members, what began as routine shopping on Lenovo.com turned into an opportunity to attend the FIFA World Cup 2026™ Final, where they shared unforgettable moments with loved ones and fans from around the world.

For Christine Gonzales, the journey began while exploring Lenovo’s latest Legion gaming experiences with her boyfriend. For John Shelby, a Lenovo Pro member and small business owner, it started while researching technology solutions to support his growing business. Neither expected that an online purchase would lead them to the world’s biggest sporting event.

A dream fulfilled

Christine and her boyfriend at the World Cup Final
Christine and her boyfriend at the World Cup Final

As lifelong soccer fans, Christine Gonzales and her boyfriend had always dreamed of attending a FIFA World Cup ™ Final. Like many fans, however, they assumed the opportunity would remain out of reach.

“It was a once-in-a-lifetime experience that I will always remember,” Christine said. ” Without this opportunity, we probably would have never been able to go.”

From the moment they arrived, the atmosphere exceeded every expectation. Wearing their Colombian and Peruvian national team jerseys, the couple connected with fellow supporters from around the world, soaking in the excitement that only a global sporting event can create.

“The atmosphere was so great,” Christine recalled. “Everybody was really amped up.”

With incredible seats, world-class entertainment and an electric championship atmosphere, the trip created memories the couple says they’ll cherish forever.

“I can’t express how grateful I am for that experience,” she said.

Christine wasn’t the only member whose ordinary shopping experience turned into an extraordinary journey.

An unforgettable reward for a Lenovo Pro member

John Shelby’s experience began with a practical purchase.

As the owner of SNS Concrete, John depends on Lenovo technology to help power his business. While shopping for a new office computer through Lenovo Pro, he came across the My Lenovo Rewards sweepstakes that ultimately led to the trip of a lifetime.

“When I got the email saying I won, I thought, ‘There’s no way this is real’,'” he said.

John Shelby at the FIFA World Cup Final

John invited his friend Gabe, a former college soccer player and lifelong fan, to share the experience.

Together, they traveled to New York City for a memorable weekend centered around the FIFA World Cup 2026™ Final. In addition to experiencing soccer’s biggest stage from premium seats, the pair explored the city, enjoyed Lenovo-hosted hospitality experiences and connected with fellow guests from around the globe.

One of John’s favorite memories came before kickoff, when guests boarded a ferry ride to the stadium.

“The ferry ride over was a surprise, which was cool,” he said.

The weekend also gave him the chance to meet fellow soccer fans and other Lenovo guests from around the world.

“There were some really, really good people that we met,” John said. “It was cool being around people from all over the world.”

From exploring New York City together to experiencing the electric atmosphere of the championship match, the trip created memories John never expected to make.

“It was a once-in-a-lifetime opportunity,” he said. “Overall, everything was great.”

The reward of creating lasting memories

For Christine and John, the memories they’ll take home aren’t just of an incredible soccer match—they’re of sharing an unforgettable experience with someone they care about, meeting fans from around the world and discovering that sometimes the biggest rewards come when you least expect them.

That’s what My Lenovo Rewards is designed to deliver. Alongside exclusive offers and member benefits, the program gives members opportunities to experience moments that extend beyond the products they purchase, turning everyday interactions with Lenovo into experiences they’ll remember long after the final whistle.

To learn more about My Lenovo Rewards, including exclusive member offers and perks, visit https://www.lenovo.com/en/rewards/.

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The Future of Football

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